Advertising overhaul?
Posted: Mon Sep 10, 2012 3:46 pm
The current advertising/brand system is a heck of a lot of micromanagement with no chance of fun or roleplaying in it. Some examples from playing around with cigarettes. I'll never sell cigarettes again 
Creating a warehouse to advertise a product you don't sell at retail is weird.
Forcing you to advertise across 3 different media outlets is annoying:
eg. At the start you will have single product retail stores and 2 per product (8 sales) is ideal. The only way to get 100 brand is to switch the media linkage around which is tiresome.
If you do only have 2 retail stores then you can't maintain your brand at the highest level since you are missing a media outlet.
If you do mix products together in one store then switching to blitz a single product is ridiculously painful.
I suggest scrapping the advertising unit and just giving us a list of products and a slider for spending. A "maintain brand level" and "media blitz" option would be nice. Advertising is simply a cost.
Creating a warehouse to advertise a product you don't sell at retail is weird.
Forcing you to advertise across 3 different media outlets is annoying:
eg. At the start you will have single product retail stores and 2 per product (8 sales) is ideal. The only way to get 100 brand is to switch the media linkage around which is tiresome.
If you do only have 2 retail stores then you can't maintain your brand at the highest level since you are missing a media outlet.
If you do mix products together in one store then switching to blitz a single product is ridiculously painful.
I suggest scrapping the advertising unit and just giving us a list of products and a slider for spending. A "maintain brand level" and "media blitz" option would be nice. Advertising is simply a cost.