What would cause my brand to reset?

[Malaras]

Using Corporate branding and it keeps reseting to 0? it was at 58ish then it jumped down to 0. After i made new products and it keeps going to 1 then back to 0?!?!?!?

Also i when i open the window game stutters/lag/hangs and i gotta right click to cancel the window? Before it becomes playable.

[Malaras]

Ok something wrong i cant save my game now it hangs when i open menu. did allot of stuff too.

EDIT: It's cause i was streaming the game i guess, reason it was hanging on menu's. The hanging fixed but not the branding.

[counting]

The game sometimes have bug when there's not enough memory, but from what I can see in your screen cap it might be a perfectly normal situation.

Brand rating is the combination of brand awareness and brand loyalty, and since you have negative loyalty, the combination is very low. The brand awareness is usually related to how many customers were exposed to and advertisement, the brand loyalty is related to the change of market share and the quality of the product. You said you made a new product, if its quality is very low, it affects the whole corporation's "reputation", and customers just remember the worst kind out of all your products.

There are some anomalies when using corporate brand though, but in your case I think its actually quite possible and reasonable if the situation is what I suspected.

[counting]

Ok something wrong i cant save my game now it hangs when i open menu. did allot of stuff too.

EDIT: It's cause i was streaming the game i guess, reason it was hanging on menu's. The hanging fixed but not the branding.

BTW, you are streaming? On twitch? Or you record the gameplay and upload to website like youtube? Capitalism really can use some promotion materials.

[Malaras]

The game sometimes have bug when there's not enough memory, but from what I can see in your screen cap it might be a perfectly normal situation.

Brand rating is the combination of brand awareness and brand loyalty, and since you have negative loyalty, the combination is very low. The brand awareness is usually related to how many customers were exposed to and advertisement, the brand loyalty is related to the change of market share and the quality of the product. You said you made a new product, if its quality is very low, it affects the whole corporation's "reputation", and customers just remember the worst kind out of all your products.

There are some anomalies when using corporate brand though, but in your case I think its actually quite possible and reasonable if the situation is what I suspected.

I see thanks again